lushflirt, LTD ("we" or "lushflirt") have adopted this privacy policy to protect your personal information and to let you know how we might use it. This privacy policy only applies to activities you perform on the lushflirt.com website, transactions for purchasing lushflirt subscription services, and activities or communications that occur usingthe lushflirt service (collectively known as the "Service") and does not apply to any other Website or offline point of contact between lushflirt.com, lushflirt, or any other company, and consumers. This policy was implemented on January 1, 2003 this policy may change from time-to-time, please periodically review this page. Each time you use the Service or provide us with information, by doing so you are accepting the practices described in this privacy policy at that time.

What do we collect?

Types of information we collect may include:
Email address and password
Profile information you submit including, by way of example, your date of birth or age, images and videos, location, bio information, looking for information, gender and gender preference, height, weight, hair color, ethnicity, religion, living situation, profession, and income Purchase information such as hashed partial credit card number, date and time of transaction, amount of transaction and IP and device information from which the purchase is made
Contacts with other users including interactions with other user’s profiles, such information will include any images or videos you may directly send to another user through the Site even though such image is not posted to your profile"Friends" or "favorites" as identified by you
Your device information (e.g., device model, operating system version, device date and time, unique device identifiers, mobile network information)
Site browsing history
Geo-location, including IP address
Login and logout history If you choose not to provide information, we may not be able to provide you with requested products, services or information.

How do we use the data we collect?

Profile information, contacts/interactions with other users, and browsing history are all used to provide our social networking service. This information may also be used in connection with fraud inquiries and identification.

How do we use the data we collect?

Profile information, contacts/interactions with other users, and browsing history are all used to provide our social networking service. This information may also be used in connection with fraud inquiries and identification.
Email address and password are used to identify and locate your account and to protect it from being accessed by others.
Device and IP history data are used for Site optimization as well as fraud detection.
Purchase history and data are collected in order to service your account with the Site as well to comply with payment processor and card issuer rules. The information in also retained in connection with fraud detection.

How this information is shared?

Your email address may be shared with a third party in order to service our relationship messages. Your email address will only be used by such third party in order to deliver to you messages like purchase confirmations, communications from other users and special deals from the Site. In connection with chargebacks or other fraud issues, we may share your account, purchase, login and other data in order to determine is a charge is legitimate or fraudulent.

Third Party Payment Processors

As and when you determine to make a purchase from the Site, you will be sent to a webpage where you will securely submit your payment information to one of our third party payment processors. Such payment processor’s handling of your data is outside of the terms of this Privacy Policy. In connection with such purchase we will receive certain information, including a partial hashed copy of your payment information, together with the purchase you made.

Use of information by other users

This Privacy Policy does not relate to how other viewers/users of the Site may use or retain your information. You should consider all information and content visible through your profile public information. Further, you should consider any information you determine to share through chat messages, through any forums, interactions with other user profiles, interactions with your own profile, or any information you otherwise share with other users/viewers of the Site through any mechanism to be public information and not covered by this Privacy Policy.

Data Retention

All data collected from and about users is retained in compliance with our internal data retention policy in order to comply with law and for fraud detection purposes. If we receive a request to delete your personally identifying information, all information will be deleted in compliance with law and rules related to card issuers and payment processing. For questions about data privacy, please contact our DPO as follows: For EU persons: [email protected] For non-EU persons: [email protected]

California Residents

Under the California Consumer Privacy Act, California residents have a right to request a copy of the following:
1. The categories of information we have collected about you;
2. The categories of sources of the information we have collected about you;
3. The purpose for which we have collected such information about you;
4. A copy of the personally identifying information we have collected about you; and,
5. To be informed if we have sold or disclosed your personally identifying information to a third party and for what purpose.
Although we are not a California company, we will provide this information to California residents for free up to two times per twelve month period. When provided, the responsive information will be for the twelve month period prior to the date of your request. For your privacy, prior to providing such information, we may require certain information from you to confirm it is the accountholder requesting such information. Also, to protect your privacy, responsive information will only be provided to the email address on file for your account.
If you are a California resident and would like to request any of this information, you may do so by calling us or emailing us as follows:
Email Address: [email protected]


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Withdrawal of Consent

If you would like to withdraw your consent at any time, you may do so by requesting account deletion. For fraud prevention, in order to request your account be deleted you must be able to log into your account.

Changes to this Privacy Policy

We reserve the right to modify this Privacy Policy at any time in accordance with this provision. If we make changes to this Privacy Policy, we will post the revised Privacy Policy on the Website and update the “Last Updated” date at the top of this Privacy Policy. We will also provide you with notice of the modification by email. If you disagree with the revised Privacy Policy, you may cancel your account. If you do not cancel your account before the date the revised Privacy Policy becomes effective, your continued access to or use of the Website will be subject to the revised Privacy Policy.

Your IP Address

Like most e-commerce Websites, each time use the Service, we automatically collect your IP address and the web page from which you came. In order to administer and optimize the Service for you and to diagnose problems, we use your IP address to help identify you and to gather broad demographic information about you.

Information We Collect From You

In order to operate the Service and to provide you with information about products or services that may be of interest to you, we may collect "personal information" (i.e. information that could be used to contact you directly without using the service" demographic information" (i.e. information that you submit, or that we collect, that is neither personal information nor financial information; this may include, but is not limited to, zip code, postal code, hometown, gender, username, age/birth date, purchase history information, browsing history information, searching history information, registration history information, and the content of communications between you and other members over the Service), subject to the rest of this paragraph. Demographic information is divided into two categories: 1) "non-public information", which consists of purchase history information and one-on-one communications between you and other users of the Service; and 2) "public information", which consists of all other demographic information. We ask that you do not enter personal information or financial information into your "Profile" (for example, don't use your address or passcode as your username, or include your name or address in your written responses), because if you do then it may be posted publicly on the Service, and the information will then be treated as "demographic information" that is "public information." Please note that nowhere on the Service do we knowingly collect personal information from children under the age of 18, as we require that all users represent to us that they are at least 18 years old.

Information Other Websites Collect From You

On the Service websites, we may place links to other Websites operated by other parties. Some of these other Websites contain our brand names and trademarks and other intellectual property that we own; others do not. When you click on these links and visit these other Websites, regardless of whether or not they contain our brand names, trademarks and other intellectual property, you need to be aware that we do not control these other Websites or these other Websites' business practices, and that this privacy policy does not apply to these other Websites. Consequently, the operators of these other Websites may collect different kinds of information about you, and may use and disclose that information in different ways than we would if it were collected on the Service. We encourage you to review their privacy policies and remind you that we will not be responsible for their actions.

How We Use Personal Information

lushflirt is committed to treating your personal information with the highest degree of care. Your email address and personal information is not shared with any third parties and is solely used to send email communication from lushflirt. Your personal information will not be resold to any third party. We use your email address and your other personal information to help us efficiently operate the Service, to contact you in connection with your transactions and other activities on the Service (including, but not limited to, confirmation emails or important news that could affect your relationship with lushflirt.com), and to forward messages to you from other lushflirt.com users. These types of communications are known as "Operational Communications." In some cases, Operational Communications may also contain commercial messages, such as banner ads and special offers.
We also use personal information to send you newsletters, information, offers and other promotional materials for lushflirt.com's or third parties' goods or services. We attempt to send you offers that are of value to you, such as discounts, exclusive offers or special event information. The Service provides you with options to decline to receive communications from lushflirt.com (other than those contained in Operational Communications). Some of these options may only be for a certain category of communications; others may be more general. By posting a profile on the Service, you are opting in to receive messages from other lushflirt.com members by email or text message. To stop receiving messages from other lushflirt.com members, change your account settings on lushflirt.com. To operate the Service, including processing your transactions and supporting your activities on the Service, we may share your personal information with our agents, representatives, contractors and service providers so they can provide us with support services such as authorization of credit card transactions, email origination, receipt or support services, customer relationship management services, order fulfillment and sweepstakes and promotional fulfillment. We require these entities not to use your information for any other purpose.
By purchasing, or registering or making reservations for, products or services offered or sponsored by third parties on the Service, or electing to receive communications (such as emails or magazine subscriptions) or electing to participate in contests, sweepstakes or other programs (such as discount or rewards programs), offered or sponsored by third parties on the Service, you consent to our providing your personal information to those third parties. Those third parties may use your personal information in accordance with their own privacy policies. You will need to contact those third parties to instruct them directly regarding your preferences for the use of your personal information by them. Additionally, you agree that we may use and disclose all such information so submitted to such third parties in the same manner in which we are entitled to use and disclose any other information you submit to us.
In some cases, we may enter into a promotional relationship with another company in which we prominently display their brand name or trademarks on pages of the Service. These pages are known as "Co-Branded Pages" and these companies are known as "Co-Branded Companies." If the page on which you submit information is a Co-Branded Page, or was accessed by clicking on a link on a Co-Branded Page, then we may share your personal information with the associated Co-Branded Company. Co-Branded Companies may use your personal information in accordance with their own privacy policies. You will need to contact Co-Branded Companies to instruct them directly regarding your preferences for the use of your personal information by them. Additionally, you agree that we may use and disclose all such information so submitted to such Co-Branded Companies in the same manner in which we are entitled to use and disclose any other information you submit to us. Some Co-Branded Pages may contain an action tag (also known as a Web Beacon or a 1 pixel .gif file) that a third party, may use to read cookies that it, or its clients, may have placed on your browser at other (non-lushflirt.com) web sites before your visit to lushflirt.com. This technology is used to measure the effectiveness of advertisements on such other Websites that promote Co-Branded Pages. Further, such other third parties may use the information collected through this technology to learn more about your visits to this Service and other Websites in order to provide advertisements about goods and services of interest to you.
Any third party with whom we are allowed to share your personal information is authorized to use your personal information in accordance with our contractual arrangements with such third parties and in accordance with their own privacy policies, over which we have no control, and you agree that we are not responsible or liable for any of their actions or omissions. Those who contact you will need to be instructed directly by you regarding your preferences for the use of your personal information by them. Please read the information below under the heading "Special Cases in which we Share Personal and Financial Information" to learn more ways in which we may share your personal information.

How We Use Public Information and Other Demographic Information

We may review all demographic information. We may use public information to enable other users to find your profile, to determine whether they are a match for you and to communicate with you. We may use demographic information to tailor the Service and communications to your interests. We may also share demographic information with advertisers on an anonymous and aggregated basis (i.e., without telling the advertisers your identity). One of the reasons we may do this is to increase the likelihood that our advertisers' goods and services will appeal to lushflirt.com's users, so that we may target specific ads at specific demographic groups. Our sharing of demographic information with advertisers is anonymous (i.e., we do not tell advertisers which particular lushflirt.com users are members of which demographic groups), subject to the rest of this privacy policy. When you respond to an advertisement, however, we ask you to remember that if that ad that is targeted to a demographic group and you decide to give the advertiser your personal information, then the advertiser may be able to identify you as being a member of that demographic group. Please also be aware that when we disclose your financial information or personal information to a Co-Branded Company, as described above, we may also disclose to that Co-Branded Company your demographic information, other than the content of one-on-one communications between you and other members. Please also be aware that we may disclose your demographic information on a non-anonymous basis as described above in the paragraph titled "Special Cases in which we Share Personal and Financial Information." Also, to read further details about how we may use your public information, see our Terms of Use.

Changing our Privacy Policy for Previously Gathered Information

If at any point we decide to use particular personally identifiable information in a manner different from that stated at the time it was collected, we will notify users by way of an email or by providing 30 days notice on the Service. Please note that we will continue to have the right to change our privacy policy and practices, and how we use your personally identifiable information, without notice, as described in the first paragraph of this Privacy Policy, provided that such changes shall only apply to information gathered on or after the date of the change.

How You Can Access and Update Your Email Preferences, Personal Information and Public Information

We give you the opportunity to opt-out of certain communications and modify personal information or demographic information you have provided to us, and to hide demographic information from, or make demographic information visible to, the public users of the Service, at anytime by going to the "Account Settings" in your lushflirt.com profile of the Service. Please be aware that it may take several hours for the changes you make to take effect on the public areas of the Service. We thank you for your patience. Please note that changing or deleting your information in the "Account Settings" section of the Service, or otherwise opting-out of receipt of email communications from lushflirt.com, will only change or delete the data in our database for purposes of future activities on the Service and for managing future communications from lushflirt.com. These changes and deletions will not change or delete emails or information that we may have already forwarded to other users or credit card companies or any other third parties, all as provided above in this privacy policy.